See also

MBA online/hybrid

Courses Offered

BU 3450 - Sports Marketing
Credits: 3

Prerequisite(s): BU 2450
A survey of concepts and processes used in the successful marketing of sport programs and events. Special emphasis is placed on the unique or unusual aspects of sport products, markets, and consumers. Falls and Springs. Prerequisite(s): BU 2450.

*All course information is from the 2012-2013 Catalog.