The MBA in General Management is designed to give you an in-depth understanding of business concepts from different areas of the business world. Working with faculty members who have real-world experience in business, industry, and government, you can tailor your program by selecting from a wide variety of business and business-related electives.
The program can be completed entirely online or in combination with face-to-face classes in Plymouth and Concord and weekend, intensive executive-education style seminars in Waterville Valley.
Use the Course Planning Matrix to see when Graduate Business courses will be offered.
Earn a graduate certificate with the MBA or separately, which is a great professional development option! See details below.
- Functional Core Courses – 24 credits
3BU 5110 Managing Organizational BehaviorA review of theory and research findings in the field of organizational behavior, with emphasis on applications by practicing managers. Topics to be covered include perception, motivation, leadership, communication, group dynamics, conflict management and organization theory. Pedagogical techniques include case analysis, presentations, role plays and other experiential activities. Prerequisite: Common Professional Component (CPC) competencies in Business Ethics, Business Policies, and Legal Environment.
3BU 5120 Financial AnalysisA complete corporate financial management course. Content covers the classic areas of valuation, capital structure and budgeting as well as more specialized financial topics. Online version incorporates online course materials and exercises. Prerequisite: BU 5190 and Common Professional Component (CPC) competency in Business Finance.
3BU 5190 Accounting for ManagersBudgetary accounting and cost accounting including profit planning and control systems, budget process, cost systems, and their managerial applications. Prerequisite: Common Professional Component (CPC) competency in Accounting.
3BU 5210 Economic AnalysisToday's business climate demands managers who can make decisions involving the best use of an organization's scarce resources under conditions that change rapidly. This course demonstrates the power of problem-solving insights and uses a cross-functional approach. Topics to be covered include strategic pricing using game theory, forecasting techniques and demand estimation, cost analysis, linear programming and optimization under various market structures. Prerequisites: Common Professional Component (CPC) competencies in Economics and Quantitative/Statistics.
3A basic understanding of legal problems is expanded, analytical ability is developed, and an awareness of the presence of legal problems that surround the businessperson is explored. Freedom of choice, taxation, stockholder status, acquisitions and divisions, antitrust, employment, administrative law, and bankruptcy are covered as time allows. Prerequisite: Common Professional Component (CPC) competency in Legal Environment.
3BU 5510 Operations ManagementExamination of the nature and structure of decision-making in the midst of uncertainty. Formal techniques for measurement of risks and rewards are applied to case studies based chiefly on production systems. Concludes with a survey of current techniques for operations analysis, planning and control. Prerequisites: Common Professional Component (CPC) competencies in Management and Quantitative/Statistics.
3BU 5700 Marketing TechniquesThe objective of this course is to help students develop a broad understanding of marketing techniques, strategies and tactics employed by the marketing manager. This course will cover the use of the 'marketing mix' elements as they pertain to the planning and implementation of the marketing plan. Prerequisites: Common Professional Component (CPC) competencies in Management and Marketing.
3BU 5720 Seminar in Executive ManagementFrom a decision-makers point of view, students will participate in a seminar involving middle and upper-level managerial responsibilities, as well as discussions concerning 'state-of-the-art' methodologies appropriate to all levels of management. Case studies and group projects will be combined with informal lectures and discussions involving such areas as strategic planning, action planning techniques, policy-making, managerial ethics, decision-making methods, control systems and the integration of all resources for optimum performance. Prerequisites: BU 5190, BU 5120, BU 5210 and Common Professional Component (CPC) competency in Economics.
- Elective Areas – 6 credits
The elective requirement may be satisfied using coursework in the areas of accounting, economics, general management, health care administration, human resources, international business or marketing; or Small Business Institute credits.
- Total for MBA in General Management – 30 credits minimum
When you pursue the MBA in General Management, you can customize your education by choosing a certificate in one of five focus areas. Or, you may choose to earn a graduate certificate on its own for professional development.
- Health Care Administration
- International Business
- Small Business and Entrepreneurship
- Strategic Marketing Management