Plymouth State University Launches Tourism Management Degree

August 15th, 2008 by Adam

PLYMOUTH, N.H.-Tourism is a multi-billion dollar, worldwide industry that is a mainstay of the global economy. In New Hampshire, tourism is a cornerstone of the state’s history, heritage and economy, bringing into the state economy more than six billion dollars in direct and indirect spending in 2007. To serve the growing needs of this critical economic sector, Plymouth State University now offers a bachelor’s degree in Tourism Management and Policy (TMP), featuring tourism management, business, research and social science courses.

PSU’s new degree program was developed by Dr. Mark Okrant, PSU professor of tourism management, who has more than 30 years experience in national and international tourism research and education. Okrant is also the director of the Institute for New Hampshire Studies at PSU.

“Understanding how tourism fits into the fabric of contemporary society necessitates an awareness of the traditions of travel and hospitality that are as old as humankind itself,” said Okrant. “This TMP program will prepare our students to professionally serve every facet of the tourism industry.”

PSU’s TMP degree program will prepare students to collaborate with local, state and federal officials, regional and community planners, financial institutions and business owners to benefit the tourism industry. TMP graduates will have the expertise to track trends within the tourism industry and analyze data to provide direction to maximize objectives.

“The program’s curriculum takes a holistic approach to teaching tourism, taking into account environmental concerns, economic implications and the impact of tourism on communities and the lives of residents. By doing so, PSU will make an important contribution to future leadership,” said Alice DeSouza, New Hampshire director of the Division of Travel and Tourism Development.

For more information about this release, contact Bruce Lyndes, PSU Media Relations Mgr., (603) 535-2775 or Bruce Lyndes

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