Creating the finest collegiate learning experience for students is a true collaborative partnership between all PSU stakeholders, and the University has combined several key functions in a new arrangement that strengthens the student focus. The Communications, Enrollment & Student Life (CESLife) group has connected internal and external communications, allowing it to recruit and retain PSU students and provide diverse opportunities for student engagement.
CESLife is led by Interim Vice President Marlin Collingwood, who joined PSU in 2017 as director of Marketing, Communications & Creative Services. He brings over 30 years of marketing, advertising, public relations, and political expertise to his work. Collingwood’s extensive background includes leadership of marketing agencies in Boston, New York, and the UK and the handling of reputation management, strategy and implementation, public affairs, crisis management, political affairs, health care, travel and tourism, and large-scale events.
“PSU is a very student-centered institution, and this new configuration keeps students squarely in focus from when they first express interest in attending all the way through to graduation,” explains Collingwood. “Though CESLife may be new, the logic behind it is part of a long Plymouth State tradition of putting students’ needs first and foremost. We’ve also formed a Parent & Family Resources Team because we know that college today is truly a family affair.”
Visit plymouth.edu/ceslife to learn more about CESLife’s programs and areas of focus.
■ Peter Lee Miller