The 2020 “great lockdown” related to the COVID-19 pandemic has presented organizations and policymakers with an unprecedented challenge, yet the time may be ideal for promoting New Hampshire to foreign businesses. This opportunity is among the intriguing takeaways from a soon-to-be released Plymouth State University report that assesses the Granite State’s economic potential. The report and its implications will be the focus of a free webinar on Tuesday, January 19, 2021, to be cohosted by Plymouth State and the New Hampshire Department of Business and Economic Affairs (BEA).
The 2020 New Hampshire Globalization Report will feature research and analysis by Plymouth State Business Professors Roxana Wright and Chen Wu. It builds on 2018 and 2019 PSU studies concerning foreign direct investment (FDI) conducted by Wright and Wu, along with Professor Jonathan Dapra.
“The impact of the COVID-19 pandemic makes networking, communication, and strategic thinking more crucial than ever for investment promotion professionals, economic developers, and international business researchers,” says Professor Wright. “The 2020 report reveals new areas of business opportunity and an evaluation of foreign firms’ activities in the state within the context of rising challenges to globalization before and during the pandemic. It sheds light on the future of foreign direct investment and opportunities for enhanced statewide development.”
“We plan to bring participants together in a virtual exchange to share perspectives on aspects of FDI, integrating general knowledge and global and regional trends into a holistic understanding of how global investments impact local economies,” adds Professor Wu. “Our descriptive and predictive research will be presented along with a focus on New Hampshire, leading to broader discussions on FDI, trade development, and building business resilience.”
“COVID-19 and Foreign Firms’ Activities in NH: Resilience and Regionalization,” will take place virtually on January 19, 10 a.m.–11:30 a.m. Plymouth State University President Donald Birx will review the importance of interdisciplinary and integrative solutions to business and economic challenges, and BEA Commissioner Taylor Caswell will discuss shaping a post-COVID New Hampshire economy.
An interactive session will be held on the following topics:
- An overview of FDI and international trade, including the sharing of the latest data and trends (featuring research from Plymouth State University Professors Roxana Wright and Chen Wu)
- Impact of COVID-19 on business resilience (featuring experiences and insights of successful New Hampshire businesses)
- Opportunities and FDI strategies to assist with the post-pandemic economic recovery in New Hampshire, including business recruitment and export support programs such as the State Trade Expansion Program (STEP) funding (featuring BEA programs and opportunities)
The webinar will conclude with an open discussion with Professors Wright, Wu, and BEA representatives.
“This event will benefit anyone who wants to maximize business potential in the current economic environment,” says Professor Wright. “Attendees will exchange ideas, experiences, achievements, and proposals regarding the latest trends, challenges, and opportunities in international business. Subject experts will respond directly to attendees’ questions, enhancing their knowledge and providing practical insights on pressing globalization challenges.”
Additional information regarding the webinar is posted to this website and the 2020 New Hampshire Globalization Report will be posted to the site by January 11, 2021.